NBA 2K League hires Andrew Perlmutter as CEO

(Picture credit score: USA Right this moment Sports activities Photographs)

The NBA 2K League has employed Andrew Perlmutter as its first chief govt officer beginning Monday, following the announcement Wednesday that Brendan Donohue is stepping down as league president.

Perlmutter joins the NBA 2K League from Backbeat Capital Companions, a agency that pursued leisure IP acquisitions of $50M to $500M in whole enterprise worth. Previous to co-founding Backbeat, Perlmutter served as chief technique officer at ITRenew Inc., main all revenue-generating groups and capabilities for the enterprise.

“The NBA 2K League is a pacesetter within the esports trade and has many new alternatives for progress given the large curiosity within the NBA 2K franchise,” Perlmutter stated in a information launch Thursday. “I’m excited to carry my experiences increasing leisure and know-how corporations to this new function.”

Donohue will keep on by the top of October to help with the transition to new management.

Donohue grew to become the NBA 2K League’s first president in 2017 and has overseen its substantial progress by six seasons. The esports league has expanded to 25 groups from its authentic 17, together with 22 NBA-affiliated franchises and groups based mostly in Australia, China and Mexico.

“The NBA 2K League’s success is constructed on the engaged neighborhood of viewers, gamers and groups who all share a standard ardour for NBA 2K,” stated Chief Working Officer of 2K Video games Phil Dixon. “Andrew’s expertise in main income progress and his seasoned enterprise instincts will likely be an thrilling asset as we proceed to develop and increase the league.”